Why Kindle ... What’s So Great About Amazon’s eBook Reader?

Why Kindle? A successful business woman asked me the other day.

I was chattering non-stop about the wonders of this amazing little device that: 1) lets us download a library of over 90,000 books to carry around in our purse or briefcase, 2) is slimmer and weighs less than a standard paperback book, 3) wirelessly connects to the Amazon store for buying-on-the-fly, 4) gives us newspapers, blogs and current events wherever we are, 5) allows us to listen to books, with plenty of room for hours of listening time—and memory card add-ons in we choose, that are smaller than the size of a postage stamp… and on and on.

“Why would a business person think it’s a smart buy to spend several hundred dollars on a reading device? They can buy books for just a few dollars!”

I didn’t want to do the math for her, but I knew I needed to.

When you buy a book, you’re a investing in storage space (book cases, racks, shelves, etc.), dusting hours (labor+time=money), and depreciation.

Over the years I’ve found myself replacing my favorite dog-eared, heavily marked-up food-stained books more than once.

eBbooks are less expensive than hard copy books--and they last forever in virtual data bases on large web servers as well as your own hard drive (and external drives… by now you’ve learned to back up everything).

If you have 90,000 books, newspapers, blogs (articles) and magazines (ezines) available to you for just a few hundred dollars, how much would it cost you to buy those items in hard copy?

Let's say you’d only want about one or two thousand Kindle titles. Do the math once again.

How much money does a business woman spend on cosmetics monthly? Beauty salon and spa appointments? Impulsive buying (“I have to have that tennis outfit!”... “That necklace would be perfect with my new evening dress!”... etc.).

Guys, what’s your budget for incidentals? Liquor and wine? A weekend at the Club?

Sometimes what may appear at the time to be a frivolous purchase turns out to be one of our most valuable personal and professional accessories.

One Final Question

So (I can hear this business person asking me): “If you’re not a reader, why Kindle?”

I would immediately respond by asking another question: “How can you be in business and not be a reader?”

Education is an ongoing process.



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